In order to Increase Hispanic Sales know the Latina Gatekeeper
When it comes to increasing your Hispanic consumer sales, the key is the Latina gatekeeper. You need to get to know her. The...
Is your facility “Hispanic Ready”? Your Store, Hospital, Clinic?
It is surprising to see the blank faces of CEO’s and CMO’s when I ask them this question: is your facility “Hispanic ready”? In some...
Mobile is helping level the playing field for Hispanics!
Mobile is helping level the playing field for Hispanics! In the past, research showed Hispanics including students, had much less access...
